i am OTHER tasked us to create a personal website for Pharrell that houses over 20 years of his work. Normally, an artist’s personal website is all about the artist but Pharrell is all about his fans. So we gave his fans a chance to help tell his story. Fans are encouraged to make a fan card by a.) selecting one of five categories that inspires them b.) choosing their favorite project within that category, and c.) and adding their unique card to the homepage. Visitors explore Pharrell’s world but clicking a fan card where they can learn about over 500 projects from Music, Fashion, Art, Design, TV, Film and Social Good.